Senior Marketing Copywriter Italy at Iubenda

Job Overview

We’re looking for an enthusiastic Senior Marketing Copywriter to join our Content Marketing Team and be fully responsible for making sure that all content and copy communicates the value of our products in a way that is both compelling and effective.

Reporting to the Head of Content, you will be in charge of:
Refining, tweaking, and more in general improving all of our content (blog posts; landing pages; ads; newsletters; sales emails, and others), to make it more effective from a Sales and Marketing perspective;

• When necessary rebuilding and restructuring whole pieces of content to make them more suitable to a specific target market;
• Implementing further marketing initiatives and tactics within a given piece of content. In this regard, you’ll be given full flexibility and room to be creative;
• Optimizing the content produced by other teams such as the content team or the email marketing team and others.

Requirements

• Strong knowledge of marketing theory and best practices;
• Strong expertise in and passion for copywriting and content marketing;
• Being creative but also data-driven;
• Full professional proficiency in Italian;
• Full professional proficiency in English.